Overview
Sentiment, recurring issues and what to fix first, across all feedback.
Recommended next step
Start tracking the top 3: charged but order never arrived, website crashes and checkout glitches, counterfeit or misrepresented product.
Overview
Sample dataset · 7,000 reviews
What to fix first
Fraud and ScamCharged but order never arrived
Customers say they were charged and never received the order. This is direct money loss and the most damaging trust signal in the data.
- Reported
- 510
- Negative
- 100%
- Priority
- 99/100
Do this first
Auto-flag orders that are paid but not shipped within 48 hours and refund them without a customer request.
Pressure board
The five issues that need attention soonest.
- 1Charged but order never arrived99
- 2Website crashes and checkout glitches90
- 3Counterfeit or misrepresented product83
- 4Duplicate or unauthorized charges83
- 5Support left issues unresolved79
Bar length: how many reported itMoney or trustBroken or unresolvedInconvenience
Total feedback
7,000
320 distinct reviews
Net sentiment
-8
Positive % minus negative %
Negative share
53%
3,681 reviews
Issues ranked
11
Highest priority 99
Fraud drives the risk
39% of all negative reviews are in Fraud and Scam, the highest-severity category.
Most negative category
Fraud and Scam is 81% negative, the highest of any category.
Strongest positive
Helpful, fast support: 1,119 positive reviews.
Which problems matter most?
What this tells you: issues at the top reach the most customers and cost the most. A red bar means lost money or trust.
| # | Issue | Category | Negative reviews | Score | Status |
|---|---|---|---|---|---|
| 1 | Charged but order never arrivedFraud and Scam | Fraud and Scam | 510 | 99 | Not tracked |
| 2 | Website crashes and checkout glitchesOperational Issues | Operational Issues | 509 | 90 | Not tracked |
| 3 | Counterfeit or misrepresented productFraud and Scam | Fraud and Scam | 335 | 83 | Not tracked |
| 4 | Duplicate or unauthorized chargesFraud and Scam | Fraud and Scam | 305 | 83 | Not tracked |
| 5 | Support left issues unresolvedCustomer Service | Customer Service | 342 | 79 | Not tracked |
| 6 | Extra payment demanded after orderingFraud and Scam | Fraud and Scam | 278 | 79 | Not tracked |
| 7 | Damaged packaging or missing itemsOperational Issues | Operational Issues | 297 | 76 | Not tracked |
| 8 | Wrong items shippedOperational Issues | Operational Issues | 274 | 75 | Not tracked |
| 9 | Defects or stopped workingProduct Feedback | Product Feedback | 248 | 74 | Not tracked |
| 10 | Slow or no support responseCustomer Service | Customer Service | 246 | 69 | Not tracked |
| 11 | Delivery delaysOperational Issues | Operational Issues | 335 | 64 | Not tracked |
How do customers feel?
What this tells you: Fraud and Scam is the most negative category (81% of its reviews). Every category mixes praise and complaints, so check the issues, not just the category.
- Fraud and Scam1,755 reviews, 81% negative
- Operational Issues1,800 reviews, 79% negative
- Customer Service1,707 reviews, 34% negative
- Product Feedback1,738 reviews, 14% negative
PositiveMixedNegative
What do they like?
What this tells you: these are strengths to protect while you fix the problems.
- Helpful, fast supportCustomer Service1,119
- Quality and durability praisedProduct Feedback519
- Innovative, useful featuresProduct Feedback391
- No fraud, genuine sellerFraud and Scam326
- Good value for moneyProduct Feedback266
Are complaints rising or falling?
What this tells you: in the last 4 weeks there were 1,089 negative reviews, 6% fewer than the 4 weeks before. This timeline is simulated: the sample file has no dates, so reviews are spread across 13 weeks at random.
Each bar is one week. Taller means more negative reviews that week.
Fix this first
Charged but order never arrived
510 customers reported it · Fraud and Scam
Do this firstAuto-flag orders that are paid but not shipped within 48 hours and refund them without a customer request.
Reviews
7,000
320 distinct
Net sentiment
-8
positive minus negative
Negative
53%
3,681 reviews
Issues ranked
11
top score 99
Top issues
See all 11How customers feel
45% positive53% negative
- Fraud and Scam81%
- Operational Issues79%
- Customer Service34%
- Product Feedback14%
Share of each category that is negative.
What they like
- Helpful, fast support1,119
- Quality and durability praised519
- Innovative, useful features391
Complaints by week
Simulated timeline. The sample has no dates, so weeks are a random spread.